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Jacob Lysgaard
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Identity for interior decorators Nova

Dec 6, 2017

I just dug out this logotype I did for interior decorators Nova a couple years ago. I thought it might be worth sharing! They are an interior styling company based in Oslo, you can find them on Instagram!

Concept

The core for the identity stems from the name itself. Nova means star, so the logotype alludes to a sunrise with the elevated O. They needed to express some measure of vision while maintaining a strict and professional look, so I custom drew the typography in order to hit the right spots. It’s my first time working specifically with interior decorators, as I’ve previously worked with plenty of interior designers and architects, but not this business specifically. Thankfully we have a lot of things in common, good taste among them. And yes, I’m available for new clients these days. Let’s talk!
Logo for interior decorator NOVA

Phono festival design launch!

Apr 12, 2012


Hooray! The first part of the design work for this years Phono festival in Bergen is done, namely the website and other digital goods. The feedback so far has been just great, so I hope it will still look awesome in a few months time, at the festival itself.

The biggest part of this first launch is probably the logotype revelation. I had a pretty heavy process to arrive at this tape-inspired thing you see up top, and expect to see a lot more of the outlying graphical elements in the upcoming posters.

Go check out their website, which I based on a layout from WPshower, and tweaked to fit. They also have a facebook page that you should click like really hard on.

More parts of the design will be visible as the posters and everything start rolling out.

Brand update for Nabovarsel

Feb 13, 2012

After a full year in use, I’ve given the identity system of Nabovarsel a thorough analysis, to see what works and (more importantly) what doesn’t.

You can see the whole process in great detail at Behance, I’ll keep to the highlights here:

  • consolidate the “full circle” version and the simple “N” version into a more unified form, usable in any size and media
  • Solidify the form to be more robust, as the hearline of the current version is to frail
  • Enable a more unified typography, with only one typeface used across the entire system, and a more settled logotype.Updated combination mark. Unified the width in the emblem, and used an edited Neutra text Demi for the logotype.paragraph text

Paragraph text. Neutra text book.

record

Hope you like it! If you do, hop on over to Behance and give me a thumbs up =)

The Nabovarsel profile

Dec 31, 2010


It’s time for the big reveal! After the better part of six months of  work, the finished visual profile for Bergen’s finest music and art collective, Nabovarsel, stands erect. It’s been a hoot working on such a project, and as you can read over at Behance, a windy road to the finish. I’m really happy about the finished product, and the client were as well, so nothing’s better.

Sorry for not showing the logo right in your face here, but it would be kind of a spoiler. It’s more fun to see the whole process!

See the whole project at my Behance portfolio!
Feedback are also very appreciated, if you have an opinion I would love to hear from you in the comments.

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Hi! My name is Jacob, and I make design happen.
More about me here.

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Email: hei@jacoblysgaard.com
phone: (+47) 41674867